Scale Your Business with ROI-Focused Performance Marketing

Whether you’re dealing with rising CAC, unclear attribution, or funnels that just aren’t converting, we bring the clarity, strategy, and hands-on execution needed to fix what’s broken—and scale what works.

  • Hands-on media buying across Google, Microsoft Ads, Meta, TikTok, Amazon, Native, Programmatic and YouTube
  • Advanced audience targeting and segmentation for precision outreach and improved campaign efficiency
  • Conversion optimization through A/B and multivariate testing of ads, offers, and landing experiences
  • Enhanced tracking setups, first-party data, and multi-touch models
  • Creative and funnel testing frameworks that continuously improve performance based on data, not guesswork

Request a 1-on-1 Marketing Strategy Session

Reach out today to discuss how we can help you optimize your marketing strategies and scale your business!

Paul Young

Meet Paul Young

Paul Young is the founder of Exalt Marketing LLC and a seasoned digital marketing professional with over 16 years of experience and more than $65 million in managed ad spend.

He specializes in full-funnel performance marketing, combining deep expertise in SEM, SEO, paid social, display, and native advertising to drive scalable, measurable growth.

Paul’s data-driven approach allows him to plan and execute high-ROI campaigns, utilizing advanced conversion rate optimization (CRO) frameworks and attribution modeling to optimize every stage of the customer journey.

His strategies consistently reduce acquisition costs, increase customer lifetime value, and deliver sustainable long-term brand success—especially in competitive verticals like health, finance, and insurance.

Digital Marketing Specializations

Budget Management
Conversion Rate Optimization
Customer Journey Mapping
Digital Marketing Strategy
Digital Media Buying
Lead & Demand Generation
Marketing Analytics & Insights
Performance Advertising
Persuasion & Consumer Psychology
PPC & SEM Management
Social Media Marketing Management
Strategic Media Planning

Here are a few stand-out Case Studies

$250,000 Daily Budget

Optimized Facebook and Instagram campaigns to maximize ROI for a 6-figure daily ad spend.

300% Sales Increase

Boosted sales by 300% in three months through a highly targeted ad campaign focusing on high-intent keywords.

40% Reduction in Ad Spend

Reduced ad spend by 40% while maintaining lead quality with smart bidding and improved keyword management.

500% ROAS

Achieved a 500% return on ad spend in a competitive market using advanced conversion rate optimization techniques.

250% Lead Volume Growth

Increased lead volume by 250% in six months through strategic use of Google Display Network and video ads.

Mobile Conversions Up 60%

Increased mobile traffic by 70% and mobile conversions by 60% with mobile-optimized ads.

150% Increase in LTV

Boosted customer lifetime value by 150% through remarketing campaigns targeting existing customers.

Lowered CPA While Scaling

Scaled a campaign from a $1,000 to $50,000 monthly budget while consistently lowering the cost per acquisition.

Licenses & Certifications

  • Certified in Google Ads and Analytics
  • Facebook Certified Digital Marketing Associate
  • Meta Social Media Marketing Professional
  • Meta Certified Marketing Science Professional
  • Black Belt in Six Sigma in Marketing
  • Certified in Artificial Intelligence in Digital Marketing

LinkedIn Recommendations

Jeff Zelaya
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I had a great time working with Paul. Paul is straightforward, looks for the win-win scenario and makes sure that the deal happens. He has a deep knowledge of the Lead Gen and CPA industry and has been a favorite client because what he promises he delivers.
George C. Dades
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Paul is a very experienced lead generation specialist. He has superior knowledge of this industry, and anyone would do well to work with him.
Steven Gans PhD
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Paul is a seasoned professional who knows how to deliver the goods when it comes to sales leads.
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Location:

Remote in Jacksonville, FL

Phone :

Phone: 904-907-9881

Copyright © 2024 Paul Young. All rights reserved.